I do think it's important, if you're going to be very creative, to be a seeker. - "Walter Isaacson"

I do think it's important, if you're going to be very creative, to be a seeker.
Walter Isaacson

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I think when you're looking for people to interview, you want to make it fair and honest. You're not just bringing people on so you can beat them up or, you know, make fools out of them or something.
- Walter Isaacson
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for Steve less is always more simpler is always better. Therefore if you can build a glass box with fewer elements its better its simpler and its at the forefront of technology. Thats where Steve likes to be in both his products and his stores.
- Walter Isaacson