The American public is not aware that there might be potential allergenic and toxic reactions. With regular food, at least people know which foods they have an allergy to.
Jeremy Rifkin
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We now have an opportunity, though, to do something we didn't do in the industrial age, and that is to get a leg up on this, to bring the public in quickly, to have an informed debate.
- Jeremy Rifkin -
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What's different here is that we have now technologies that allow these life science companies to bypass classical breeding. That's what makes it both powerful and exciting.
- Jeremy Rifkin