KEY TO SALES SUCCESS...: WINNING THE HEAD GAME
by Lou VickeryPublish: Jun 23, 2024Book Overview
KEY TO SALES SUCCESS…WINNING THE HEAD GAME(Launch date: June 7, 2024)
The entrepreneurial world is full of former highly successful intrapreneurial businesspeople who brought that mindset into their entrepreneurial careers. They know what it takes to be successful. because they have created great performance habi... ts, and the application of those habits to their work as entrepreneurs is just a natural step.
But there is one area in the life of many highly proficient entrepreneurs that falls short of their capabilities: that is in sales and marketing. If we were to put a label on the sales acumen of many entrepreneurs, what would it show? Here is what we hear from too many aspiring entrepreneurs, “I’m not a salesperson,” or “I’ve never sold anything before.”
Lou Vickery and Jay Barbera have over seventy years of combined sales training experience and have trained thousands of sales and marketing people. But don’t classify either of these guys as “old school.” You will find them right in the middle of all the new stuff like Artificial Intelligence.
Sometimes the most challenging part of the entrepreneurial journey is believing they are worthy of the trip. For that reason, the first half of the book features the personal development and psychology behind selling. Here are the topics
Fears that Bind (What Holds You Back)
Believe in You
Language of Success
Your Moral Compass
Non-Negotiables of Sales Success
Getting Organized (G.O.)
Managing Emotions
A Healthier You
The second half of the book looks like this:
Sharpen Sales Skills
Getting Organized (G.O.)
Great to Meet You
Locating and Gathering Leads
-Networking
Client-Focused Presentation
Getting to YES
- How to ASK
Handling Resistance
Follow Up (The Nurturing Call)
Fail (Lose) Forward
Service is a Product
The authors sense there are three different levels of salespeople who can reap quality benefits from this book. First, are the ones new to sales? Their talent and abilities may be immature and undeveloped–but they are there. And with proper preparation and efficient application offered in this book, this potential will develop and grow.
Second, some have been selling for a while and have reached a plateau in their sales efforts. Quite possibly, they have found themselves not making the progress they would like. There are answers for these salespeople as well.
Third, some are effective and efficient in some phases of the sales platform, but not as good in others. With a little fine-tuning and a new wrinkle or two, it is possible they could reach new heights in productivity. They too can find the information in the book to make that happen.
Do you truly believe in your heart that you have enough of what it takes to make a difference in your future? Do you appreciate all the remarkable talent and ability you possess? Are you ready to come alive to the seeds of the great potential within? KEY TO SALES SUCCESS...WINNING THE HEAD GAME is designed to cultivate the infinite possibilities that exist in you right now…right where you are…just as you are. We will help you activate your best sales life. read more
